Services

 

Initmarketing offers a comprehensive portfolio of marketing services helping small, medium and large enterprises make money with products which are either licensed as or based on Open Source software.

Benefits

  • We actively move forward marketing projects
  • Enjoy our highly professional work ethics
  • Pay only for the services you really need
  • Outsource to us all marketing or particular projects
  • Global solution to test and develop new markets
  • Unrivaled expertise in the Open Source space
more

Customers

The types of customers we serve are:
  • Vendors: Creators of Open Source products or companies offering proprietary software while including and contributing to Open Source software.
  • Investors: VCs financing an Open Source venture.
  • Associations: Not-for-profit foundations of Open Source projects.

Customer references

Portfolio

Strategy Consulting

  • Competitive analysis
  • Marcom (branding, positioning, messaging)
  • Product licensing
  • Content and trademark policy
  • Community building
  • Product portfolio
  • Pricing
  • Partner program
  • Thought leadership
  • Corporate culture
  • Turnaround consulting
Implementation

Management & Control

  • Resources, budget
  • Tasks, milestones
  • Team
  • Benchmarks